Gamez and Gadgetz

In one of his many statements, Wedbush Morgan analyst Michael Pachter said that the public does not care about Wii games, which leads to a lack of information that ends up leaving the consumer without a criterion for choosing the most appropriate title, guided usually choose a brand known for its acquisition.

The fame of the product is more important for sales of the software that the quality of Wii games.

“The Wii audience is not sophisticated enough to know whether they are buying the game is comparable to, say some, or LittleBigPlanet Gears of War, because they probably do not own an Xbox 360 or PS3.”

“They buy Wii games to buy for the same reason that people go to McDonald’s. McDonald’s does not win many prizes from the critics but restaurants are accessible, consistent and you know what you will serve. ”

“Nintendo has become a fast-food machine. Sony is a much more prestigious restaurant. And Microsoft is something in between, “said the analyst.

The truth is that in his opinion, it is attractive enough and a cover name or a particular concept to convince the visitor that this is the title you must purchase:

“If the concept is right, if the recognition factor is there, if you are attracted by what is in the box, sometimes the game does not have to be equally good to sell.”

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